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2010 Del Webb Baby Boomer Survey
  About Del Webb
   

Del Webb is the leading brand of communities for active adults, those persons age 55 and better, in America.
It is a brand of PulteGroup, Inc. (NYSE: PHM)

 
Del Webb, The Man
 
The Del Webb concept of active adult living traces its roots back to Delbert Eugene Webb, who began his career as a building contractor in 1928. Webb was the eventual developer of the Los Angeles County Museum of Art, Madison Square Garden and Las Vegas' Flamingo Hotel, among others.
   
Mixing passion and business, the charismatic Webb was also a co-owner of the New York Yankees from 1945 until 1965. The Yankees won the World Series 10 times during his 20-year tenure.
   
With experience gained while building large-scale military housing projects during World War II, Webb struck upon an idea in the late 1950s to build large-scale communities for retirees. Up to that time, "retirement living" in America was only for the rich. The average working man or woman could not afford or visualize the opportunity to buy a new home for retirement.
   

 
Del Webb Innovation
 
With America's population of 55- to 75-year olds estimated to reach more than 80 million by 2020, the active adult market represents one of the fastest-growing segments in the housing industry. One in four Americans are 55 and better.
   
Del Webb's active adult communities have changed, evolving to meet social changes and desires of the diverse 55+ homebuyer. The Del Webb brand has built its success on a knowledge of its customers - valuing the unique understanding of people's wants and needs in their home and community
   
A new generation is redefining retirement by diving into contemporary activities, seeking new experiences and becoming active volunteers. Many are still working. Pursuit of healthy living, sense of purpose and fulfillment are overriding goals.
   
Del Webb residents enjoy a broader diversity of lifestyle interests than ever before. From world-class fitness centers, walking tracks, swimming pools and craft rooms – to biking trails and ball fields – residents enjoy a myriad of robust recreational amenities. Programs have evolved to address residents’ intrinsic needs: geared to promote health and wellness of mind and body, develop skills and promote opportunity for personal development. Most communities include a full-time activities director to orchestrate everything from social events to educational courses offered by nearby colleges and universities.
   

 
Del Webb Evolution
   
The first Del Webb active adult lifestyle community, Sun City, opened west of Phoenix on January 1, 1960. The community was the first of its kind – a place catering to active adults aged 55 and better who were attracted by Webb’s concept of affordable and active retirement living.
   
During the 1970s and 1980s, the first Sun City spawned several more in Arizona, as well as communities in Nevada and California.
   
In the 1990s, communities in Texas, Florida and South Carolina opened. And in 1998, the first Del Webb community built outside the “Sun Belt” opened in Huntley, Ill.
   
In July 2001, Del Webb Corp. merged with Pulte Homes. Pulte Homes, based in Bloomfield Hills, Michigan, is one of America’s largest home building companies with operations in 49 markets and 25 states. Under its Del Webb brand, Pulte is the nation's largest builder of active adult communities for people age 55 and older.
   
In 2002, responding to the diverse needs of the Baby Boomer, Pulte Homes began introducing under its Del Webb brand smaller, more intimate lifestyle-oriented active adult communities in the Northeast and other parts of the nation.
   
In the mid to late 2000s, while continuing to grow its more traditional “resort” or “destination-style” Del Webb communities, Pulte Homes recognized the retirement living wishes of more of today’s Americans. Communities in markets near Detroit, Plymouth, Mass., and Indianapolis introduced the active adult lifestyle for those who want to live close to their current home, family and friends.
   
Pulte Homes currently has more than 50 Sun City and Del Webb branded communities open for sale in 21 states: Arizona, California, Colorado, Connecticut, Florida, Georgia, Illinois, Indiana, Maryland, Massachusetts, Michigan, Nevada, New Jersey, New Mexico, North Carolina, Ohio, Pennsylvania, South Carolina, Tennessee, Texas and Virginia.
   
There are more than 170,000 homes built in 80+ Del Webb communities across the nation.
   

 

 
 

Copyright © 2010 Del Webb

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